Chito Madrigal

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Consuelo "Chito" Madrigal was one of the most distinguished businesswomen, philanthropist, civic worker, and social doyenne of the Philippines. She was the chair of the board of trustees of the Consuelo Chito Madrigal Foundation, a foundation she established to help Filipino families out of poverty.

Early Life

Chito Madrigal was born in 1921 to Don Vicente Madrigal and Doña Susana Paterno, of Ligao,Albay. Her father gained prominence as one of the richest and most influential men in the country. She married former undersecretary of Foreign Affairs Manuel Collantes. She is the aunt of Senator Jamby Madrigal, Chuchu Madrigal Eduque, Ging Gonzales Montinola, Tabbie Duarte, and Vicente "Bu" Madrigal Warns.

She died at the age of 86 on March 25, 2008 in her home in North Forbes, Makati City.

Businesswoman

Chito Madrigal held various executive positions in some of the biggest companies in the country such as Metrobank and Rizal Cement Group of Companies. She was considered the leader of the Madrigal family businesses as well as the great matriarch of the Madrigal family. She became one of the Top 5 richest women in the country.

Fashion

In the 70's, Chito Madrigal pioneered fabulous fashion shows in Hyatt Hotel, where she was the social director. This was followed by the luncheon fashion shows at La Concha and in 1971, her Bighani International Production team staged its first show. She and Conching Sunico of Manila Hilton started this kind of fashion entertainment in the 70’s which became a hit to other hotels in the city.

Noted for her no–nonsense style, a tribute to fashion icon Consuelo 'Chito' Madrigal Collantes, was held by a special group of fashion designers and models. This marked one of the grandest fashion event in the country.

Community Service

Helping Bikol is of particular interest to Doña Chito as her late father, Don Vicente Madrigal hailed from the province of Albay. This is the main reason why she founded Consuelo "Chito" Madrigal Foundation.


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Citation

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