From WikiPilipinas: The Hip 'n Free Philippine Encyclopedia
Toy World is a toy shop within SM Dept. Store and Toy Kingdom in the SM Supermalls. It is operated by International Toyworld, Inc., which is an affiliate of the Shoemart Group of Companies and was established October 1990.
Toy world promotes toys as tools for learning through price-guaranteed, high quality merchandise. International Toyworld, Inc. is continuously exerting its best efforts in achieving global standards and acceptance to all shoppers.
 See also